Anthropic is hiring a Head of GTM Programs to build a foundational function from the ground up. Reporting to the Global Head of Revenue Operations, you'll own the content, playbooks, and cross-functional coordination that help our go-to-market organization , sales, marketing, partnerships, and customer success , execute consistently and well as we scale across regions and segments.
This is a zero-to-one role. There's no existing playbook to inherit: you'll define what "GTM programs" means at Anthropic, build the initial roadmap, and bring the coordination that lets a fast-growing global GTM organization move faster and more consistently.
Key responsibilities:
- Build the global GTM programs function from scratch, working with GTM and revenue operations leadership to define priorities and a roadmap for your first year
- Design and maintain a scalable set of GTM content and playbooks that teams actually use, and keep them current as products, messaging, and the market evolve
- Establish a single, well-organized source of truth for GTM content, with clear ownership and version control across global teams
- Drive alignment across sales, marketing, partnerships, and customer success so that programs work end-to-end rather than optimizing for one function at another's expense
- Use feedback and performance data from across GTM to continuously identify gaps and refine programs and content
- Define success metrics for new programs , adoption, time-to-value, and productivity impact , and report on them regularly
- Partner with regional GTM leaders so that global programs reflect the realities of different markets and segments
Minimum qualifications:
- Experience building or scaling go-to-market programs, content, or productivity initiatives within a B2B organization
- A track record of designing and launching playbooks or content that go-to-market teams adopted and used
- Experience partnering directly with multiple go-to-market functions , such as sales, marketing, partnerships, or customer success , and with revenue operations to identify and solve productivity gaps
- Experience leading cross-functional programs end-to-end with a high degree of autonomy
- Experience writing clear, concise go-to-market content or playbooks for use by others
Preferred qualifications:
- Experience building a GTM programs, sales programs, or enablement function from scratch, ideally during a period of rapid company growth
- Experience supporting a global or multi-region go-to-market organization
- Background in AI, machine learning, or other emerging technology sectors
- Experience using data to evaluate program effectiveness and to influence go-to-market and revenue operations leadership
The annual compensation range for this role is $360,000-$540,000 USD.


